Digital Marketing Executive

Reporting to: Digital Adoption Manager
Location: Home/Bristol

Employee Referral Bounty Eligible


The company:

We are the UK’s leading app and digital platform for Electric Vehicle (EV) drivers enabling them to search for charge points, plan journeys, pay on participating networks and share updates with other EV drivers. We aim to make charging simple, and provide EV drivers with peace of mind and the confidence to drive any length of journey in their EV.

We are a high growth company with a market-leading tech brand. With the backing of Good Energy, the leading renewable energy company, Zap-Map’s mission is to accelerate the shift to electric vehicles and help the drive towards zero carbon mobility.

Zap-Map attracts more than 250,000 UK cross platform users per month. We are the go-to data source for the industry. We facilitate news and updates and provide tools for current and prospective EV drivers.

With over 10 years of industry experience and unique data sets, Zap-Map offers a range of B2B services including promotion, content, data and market insights. 

The role:

As a Digital Marketing Executive, you’ll support in the creation, delivery, execution and reporting of the digital marketing strategy, with a key focus on building visibility for the Zap-Map brand, driving app downloads and increasing conversion rates to paid products.

You’ll own the day-to-day management of digital and CRM campaigns, whether directly or with partners. You will play a key part in the project to redevelop the Zap-Map website. You’ll also identify opportunities through various digital channels to help increase brand awareness and acquisition.

In this role you will work closely with other team members and agencies to develop appropriate creatives and communications, and also work with the content team to ensure SEO optimisation.

This is a great opportunity for a go-getting digital marketer who wants to apply their experience within a purpose-led business. Reporting directly to the Digital Adoption Manager, you will have the opportunity to learn, test and grow within a supportive and driven team.

Required experience

  • *  At least 3 years’ experience working in similar digital marketing roles either in agency or in-house.
  • *  Experience of successful digital marketing across SEO, Affiliate, Paid and Social Media including setting up campaigns and reporting.
  • *  Experience of working with third party agencies to create impactful content and creatives.
  • *  Distinct advantage to have worked on a website redesign project. 
  • *  Experience collaborating with departments across an entire organisation
  • *  Experience of using some of the following platforms: Content Management Systems such as WordPress or Drupal, Reporting such as Google Analytics, SEO software such as SEMRush, App Store/Google Play, Photoshop, Email software such as Mailchimp.

Required skills

  • *  Ability to communicate confidently with people from any level of the business.
  • *  Fluent in digital platforms.
  • *  Creative-minded, both to identify opportunities and to solve problems.
  • *  Experience of working in a high-growth environment, able to move at a high pace yet with the highest standards of quality.
  • *  Analytical, with a high level of competence in Excel.
  • *  Good attention to detail.
  • *  Strong organisational skills.

Required attributes

  • *  Degree-level educated (or equivalent).
  • *  Goal-driven.
  • *  Tenacious.
  • *  Positive, can-do attitude.
  • *  An affinity with technology.
  • *  A passion for sustainability.
  • *  Self-motivated.
  • *  Team player.

Our offer

The EV market is growing at an extraordinary pace. Working at Zap-Map means working in a dynamic and innovative organisation, where new ideas and developments need to be actioned and deployed quickly, with each day bringing new challenges. As one of the leading aggregator businesses in this space, you’ll have the chance to actively contribute to a more sustainable future. In April we are moving the office to a new Central Bristol location.

In addition to a competitive salary your package includes:

  • *  £30,000 – £35,000 depending on experience.
  • *  Performance-related annual bonus scheme.
  • *  Pension & Benefits scheme.
  • *  Flexible working options available.
  • *  Professional training and mentoring to extend your skills.
  • *  Opportunity to experience an electric vehicle via our car share account

How to apply

To formally apply, please send a covering letter together with your CV to alibates@zap-map.com.

Direct applications only please. No CVs will be acknowledged or accepted from recruitment agencies.


Posted: April 2022