Volvo announces large scale electrification strategy

Volvo announces large scale electrification strategy

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Volvo Cars has announced a comprehensive electrification strategy in which plug-in hybrids will be introduced across its entire range.

It will also develop an entirely new range of electrified smaller cars and build a fully electric car for sale by 2019.

The first element of the new electrification strategy involves the introduction of plug-in hybrid versions of its 90 series and 60 series larger cars, based on the company’s new Scalable Product Architecture. This process has already begun with the launch of the T8 Twin Engine All-Wheel Drive plug-in hybrid version of its new XC90 SUV and will continue with plug-in hybrid versions of the new S90 premium sedan and other forthcoming models.

Volvo Cars has confirmed that it will build an all-electric car for sale by 2019. Further details of this planned model will be released at a later date.

Håkan Samuelsson, President and CEO of Volvo Cars, said: “We believe that the time has come for electrified cars to cease being a niche technology and enter the mainstream. We are confident that in two years’ time, 10 per cent of Volvo’s global sales will be electrified cars.”

“We have learned a lot about how people use cars with electrification thanks to our current product offer,” said Dr Peter Mertens, Senior Vice President for Research and Development. “Our research has shown that people are driving our Twin Engine cars in electric mode around 50 per cent of the time, meaning our plug-in hybrids already offer a real alternative to conventional powertrain systems.”

“With around 40 years of experience in the field of electrification, Volvo Cars has learned a lot about battery management along the way, delivering the best range per kilowatt hour in the industry. We have come to a point where the cost versus benefit calculation for electrification is now almost positive. Battery technology has improved, costs are going down, and public acceptance of electrification is no longer a question,” Dr Mertens added.

Volvo